“yogaloft” is setup under etsu wellness Sdn Bhd, which is a subsidiary of etsu international, Japan). They will invest RM2.8 million for this 5-star Boutique Yoga establishment at Plaza Kelana Jaya.
Brand Positioning
- The 5-star BOUTIQUE yoga establishment focusing on the “lifestyle” group.
- The “A-CLASS-ABOVE” yoga establishment with the best teaching team and service in town.
Area
- Indoor – 12,000 sq.ft.
- Outdoor – 3,000 sq.ft.
Studios and Facilities
- Four 8nergy studios: signature yoga studios.
- One jing studio: the first 5-senses meditation and pranayama studio in the region.
- One balé studio: the first contemporary outdoor yoga pavilion by the lake in Malaysia.
Teaching Faculty
- All gurus are with at least 2,000 hours of hands-on teaching experience.
- 50% International teachers are from India and Americas.
- 50% senior local teachers.
- GSC (Guru’s Signature Class) by visiting yoga teachers exclusively offered to yogaloft’s members.
Innovative technology – One Card System
yogaloft has invested more than RM500,000 in setting up the club management system to ensure members’ interest and safety are well taken care. At the same time, members will be able to enjoy the benefits of modern innovative technology, i.e. online reservation, online check-in, self-check-in, cash-free spending etc.
Membership Package
The revolutionary breakthrough with post-paid membership packages in wellness/fitness industry. “ATTEND FIRST, PAY LATER.”
They sound so great and exclusive. They seem to make this yogaloft a place where members can find an exclusive lifestyle and feelings of second home. I believe they are targeting the high end market with exclusive price package. Anyway, they will be opened soon before mid of this month and be informed that they will have a press conference on 5th Nov 2008 where their chief strategist officer will be there to introduce yogaloft to the public. So, let wait and check out the papers on 6th Nov whether any new update.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
yogaloft will have a Press Conference tomorrow (5th Nov 2008) at The Garden Mid Valley at 3:00pm. They have invited the editors and potographers from the media to witness this grand launching. So, expect some news publication on the papers on 6th Nov.updated on 4th Nov 2008 @ 10:30pm
81 comments:
Wonderful! Just heard that few of my favorite teachers are joining yogaloft, just hope that not too pricy...
le
Bravo.... I'm sure the membership is not going to be cheap. Anyway, I'll still give it a try. Maybe the 2,000hrs guru can do a differential kind of Head Stand/Hand Stand which we never see before...
wahhhh.... sounds so big scale, like Yoga Zone! very convincing like how YZ used to con their members.
I'm etsu products users since 3years ago. The company is an international establishment, and yogaloft is one of the subsidiaries, I deeply believe it won't be like yz at all.
also, if what published here is true, 'attend first, pay later', how to con?
yogaloft will start operate on 15/11/2008, heard from 1 yoga instructor.
my friend is from nuyou magazine, her friend works in etsu said that the package is reasonable, but don't know how reasonable is reasonable leh?
i wonder,the 'yoga' word in mandarin is 瑜'伽',or 瑜'珈'?as i know,is 瑜伽 lo...
The mandarin word for yoga is translation actually, so, any word can be used.
yogaloft or yogaloaf??? printing also mistakes...hai...
happy to hear that yogaloft is opening soon... attend 1st, pay later really sounds great!
i will take a look when is open, sure will together with all my best friends...
we are so many of us not joining any yoga centre yet because we are waiting for the opening of yogaloft,such a big company!!
for sure, we wont join AGAIN the Urban Yoga- con group!
hi anonymous of November 5, 2008 12:13 AM,
what do u mean with this word: "yogaloft or yogaloaf??? printing also mistakes...hai..."
what is their printing mistake? waiting for your accurate explanation, thank you.
faye
Hi Anonymous (4t Nov @ 11:18pm & 5th Nov @ 12:13am),
You are really sharp. Thanks that you are a genuine reader here and glad to know that my readers' interest about the information I posted here.
In fact, I didn't realise the word "Yogaloaf" although I was in doubt why this word start with capital "Y" as they told that their brand name are all in small letters. But you are even sharper noticed about the spelling. As for the Chinese word, not too sure as I'm not really good in Chinese writing... Anyway, someone has explained that both Chinese words are applicable.
I do have spelling mistakes too in my posts or replies sometimes. Can you not to highlight so loud as mine one is just a informal chatting, haha...
Btw, how should I address you here?
===============================
Hi Faye,
The Anonymous (5th Nov @ 12:13am) was actually highlighted a spelling mistake printed in the invitation card of "yogaloft" press conference. The word should be spelt as "yogaloft" (their brand name) but accidentally printed as "Yogaloaf" by mistake.
In fact this is a very minor issue. But due to they are empahasize on brand name and the spelling mistake is on their brand, so it becomes a topic by those concern about brand and image... Not a big matter here and I have removed the invitation card...
Let look forward to their official opening soon before mid of this month.
Cheers ^_^
May i know who are the teachers teaching in yogaloft?
hi all, my point of view is, we no need talk much here, no need do any prediction here, when yogaloft is open,just go for a visit and ask about the package.
Reasonable or not... hmm...
no matter how expensive,still the high end people will join;no matter how cheap,the cheap skate sure still make noise...
nvm,if this time we get con again,at least is a whole new centre...BUT ! if we get con from urban yoga,then we are really a super stupid made mummy cry gao gao bad person! why? cause con by same person! con by same place! con by same mistake!
so... hey , wake up lo... wear cons or spec before we want to join any cent...
re, but please,forever urban yoga not in my list...
anyone know where is darren studio?
I dont have a car...is it very far from Kelana Jaya LRT station??
I really curious about the 'attend first, pay later' concept, sounds unbelivable but I'm anticipating for their opening. If this comes true, all others be prepared to face the stiffest competition ever in yoga industry.
Yes! Yes! Yes! Jennifer, one of the best teachers when yogazone opened, is with yogaloft now! Jean, my favorite yoga instructor in fitness first is also there! OMG! Zen also! This is what I call good energy!
Hi pauline,
Jennifer still operates her own studio right?( from her blog) so im wondering whether she will only be teaching a few classes a week in yogaloft?
It's officially confirmed that jennifer will have 10 classes weekly at yogaloft!
hi Darren's studio is in Desa Sri Hartamas. You can check his blog at http://justyogastudio.blogspot.com/
I'm using my PDA phone to log on to the blog. I just attended the press conference of yogaloft at yogi trees, the gardens. The chief strategic officer is Jason bak, very much like Japanese. etsu is the beauty benchmark company in japan and he had spent 125 days since 4th July to conceptualize yogaloft. He mentioned that the reason for 'loft' is 'to love', I'm truly impressed. Finally, an entrepreneur with business know-how and yoga mind is born.
The investment is 2.8million and it's truly 'attend first, pay later', just like phone bill and utilities bill.
After my observation, I just have the feeling that they will really 'redefine the skyline of yoga business' as they mentioned.
Many of the quality teachers had actually joined them, included jennifer, zen, dawid, siew mei, jean, sean, penny, felix and kamal. Heard that there will be 5 more foreign teachers joining the team by year end.
They mentioned 'the new breed of yoga establishment' and 'the revolutionary breakthrough' which truly show their quality of sovereignity, not even last time YZ can compare.
I particularly like their tagline, 'after all, it's the experience that counts'. Agree from bottom of my heart. yogaloft, you have me as your first supporter! Cheers!
Hi,anyone knows any ex YZ teachers( besides jennifer,zen and dawid) will be joining yogaloft? Jazzlyn?
Dear Pauline, wow thats great to hear :)
Ok Rebecca cheng just answered my question :)
adding to the updates, Thomas, my favorite teacher last time in yz, confirmed joining yogaloft!
hi how about the fees the classes.
Any discount for the ex-yoga members.
yogaloft just had the press conference today,is a brand-new yoga place,i don't think they got any "ex-member"to give a discount,just like sam said,
No matter how expensive,still the high end people will join,
No matter how cheap,the cheap skate sure still make noise..
anyway,all my favorite teachers are with yogaloft now,i'm waiting their opening day...
Hi chen, dont't say so loud about high end and low class or another words cheap skate. Bear in mind that the cheap skate usually pocket full of cash. Don't underestimate the cheap skate people.MIND YOUR WORDS
OMG, Kamal was joining yogaloft too! i missed his class very much! I hope Daren can join too!
Dear yogalover,
I love to read your blog, I think you are very kind, sharing all information to ex-YZ members and those who read your blog.
Don't worry, what I mentioned about the yogaloft/ yogaloaf is due to previously they are so concern that their studio being spell as Yogaloft in capital, and they make such a big mistake in their invitation card...
I am JN...nice to meet you...
Hi Rebecca,
Many thanks for your update here. In fact, I wish to attend this press conference but unable to make it. Luckily have you here to update us.
==============================
Hi JN,
Nice to know you here. I have the same thought as you because they were so concern about their brand since day one.
Just hope the posts here are informative for the yoga friends and also a place to voice out and sharing yoga opinion.
CHEERS ^_^
dear yogaloft's chief strategic officer, Mr. Jason Bak, please consider to open an outlet at Klang area, we will give you the full support.
urban yoga, though I'm paying your first month RM 88 at Damas, not that you are better than others, just simply there's not much choices yet, thanks to Ojas and yogaloft, changing the rules of the game. Ojas is slighty too far for me, yogaloft, kelana jaya is definitely my choice. Good bye, urban yoga!
yogaloft, in order to show how unique you are, please don't take Miss Yoga Everywhere, I am really sick of her class, i do acknowledge her teaching skills, but couldn't stand her gossip mouth, after class still never stop backstabbing other centres/teachers.
anybody got the news on yesterday launching of yogaloft?
yeah, no matter what the price is, i believe this yogaloft will be a good center, else all the good teachers won't be joining them. As long as the teachers are good, and the price is reasonable, i will join them. i can see they are putting very much effort into this center, i am sure the center will be the top yoga center around. by the way, how much is too expensive and how much is too low. as what rebecca cheng mention, "its the experience that counts", hence how to price an good experience?
Woh! just admire you guys high end people, not like me although all my favorite teachers are now with yogaloft , I still have to count whether the price is affordable to me or not, haha..i'm one of the cheap skate
le
le, you spoke my mind...
sophia
ha.. my concern is
-the environment, the teachers, and also the fee.
yogaloft teachers are great, enviroment...need to have a tour first,if this 2 things are fine for me, definately i will join, i believe the fee is reasonable :)
die lo... heard that yogaloft is so big and so high class yoga centre, then no one will sign up at urban already lo? then i have no commission lo... nvm, i think still have a lot people dont know yogaloft... ok ok ok... nvm...
hi mmm,u are so cute...
hi, do u all know who is the PIC of urban yoga?
damas? kepong? cheras? who is their person in charge?
sometimes i just wonder why do we define value of yoga by dollar and cents, simply this is not "cost", it's basically an "investment", as long as you can get the best benefits, then it's worth the money.
We all were too pampered by YZ last time, and be frank, we members and those uncivilized teachers are the one who bring YZ down.
I was hoping YZ last time can open one outlet at PJ, now the dream comes true, and from the way they started, I can see their sincerity ( not taking any ex-YZ outlets, change name and change again! ) with genuine investment in advertising channel and brand new outlet. As long as the fee is around the market price, I don't mind to "invest" a little bit more.
etsu and yogaloft, I have faith in you all, don't let me down. ;-)
Well said! tai tai
le
agree with tai tai...
btw, why everyone think that yogaloft fee will be so high le?
high or not high i don't know la, but you know malaysian, everything wants good good good, but price wants cheap cheap cheap... so whatever price you set they will also say too "high"!
however, i don't think the package will be higher than "urban yoga zone" loh...
YZ RM 99 + UY RM 88 = RM 187/month
damn, higher than fitness first!
haha... correct , urban yoga zone's fee is the highest! but the studio is 2nd hand!!
Thomas, Felix and other Yogaloft instructors will be having yoga performance at One Utama (new wing if not mistaken) on
8-Oct-08 (Sat): 2:30PM & 5:30PM
9-Oct-08 (Sun): 2:30PM & 5:30PM
You may see a picture of felix & thomas performing natarajasana @ http://lightyoga.blogspot.com/
Feel free to drop by and show support ya!
Hi Harrynana,
I read from Light Yoga's blog and found the dates & times of the performance at One Utama is as follow:
8th Nov 2008(Sat): 2:30pm & 7:30pm
9th Nov 2008(Sun): 2:30PM & 7:30pm
ehh sorry dated wrongly, should be Nov.
It was 5.30pm, just changed to 7.30pm.
Thanks for correction!
Yogaloft's guru will be having yoga performance at One Utama:
Kamal, Siew Mei, Felix, Thomas, Sean
8-Oct-08 (Sat): 2:30PM & 6:30PM
9-Oct-08 (Sun): 12:15PM & 6:30PM
Please show our support to our belove GURU!
See you guys ;)
please ignore the previous one,tq.
Yogaloft's guru will be having yoga performance at One Utama:
Kamal, Siew Mei, Felix, Thomas, Sean
8-Nov-08 (Sat): 2:30PM & 6:30PM
9-Nov-08 (Sun): 12:15PM & 6:30PM
Please show our support to our belove GURU!
how come keep changing?
hi harrynana, is no changing, its yours one not accurate :)
anyway, we just go to 1 U to show our support, cheers...
haha paiseh...
Hey hi,don't know yogaloft boss will show his face at one utama not,want to know how he look like,Rebacca said he look like Japanese woh,must be handsome lah ;)
etsu boss is very well-nurtured with japanese culture, the way he gave his speech was very casual and fun, he even gave a full bow at the end of the sppech.
I used to work in japanese company before and they are very disciplined and committed people, that's how company's like Toyota, honda, Sony became the top-notch company in the world.
Hope that etsu and yogaloft will be one of these successful example also.
All the best, yogaloft!
Hi kpyoga ( the second replied comment ):
The headstand and handstand will be still the same, I believe the 2,000 hours endorsement is based on the skills and safety precaution, we are not paying to watch stunts. ;-)
hi everyone, just heard, tomolo yoga performance sitll hhave 1 session, 12.15pm, the evening session is cancelled, due to event issues.. i will go for afternoon session.
i went to see the performance by yogaloft, and it was great and most importantly their teachers are good quality. Though their outlet has not officially open, but they already have performance, meaning the organizer really have faith into yogaloft. if i am not mistaken the organizer is Female and Nu You by Blu inc, they are one of the biggest publication in Malaysia.
This is not a rumour.
TJ (YogaZone founder / destroyer) is the think-tank / founder behind Yogaloft with corporate help and corporate funding by Etsu.
Afterall he did and all the money he stole, do you all still want to throw your money to Yogaloft indirectly to TJ?
Think.
If what anonymous Nov 10 7:26 PM mentioned is true, then the rumour about TJ actually intended and contacted etsu to take over YZ could be true also? But someone just taken in the receiver and become the boss now? Think also. ^_^
Dear anonymous@7.26pm,
Oh... Gosh! I alsmot forgot about this poor TJ, if he's the think-tank behind, I have only one definite answer to your question,
YES! I WILL DEFINITELY JOIN YOGALOFT TO SHOW MY SUPPORT! CAUSE I REGRETTED I NEVER SUPPORTED HIM WHEN HE WAS TRYING TO SALVAGE EX-YZ!
Only the culprits of LG will think of the way to ruin others, as how theyn ruined TJ. Why not have the "attend first, pay later" policy like what yogaloft do?
YZ was a legend, a beautiful legend, despite of the falling apart, from the point of view of branding and national brand, it's truly a miracle.
Let's analyse logically:
1. If Tj conned all the money ( at least 20 millions ), what's so special about etsu's funding? moreover, this TJ must loved yoga very much, else, why still do yoga business?
2. If Tj was conned, what's wrong with him finding another prospects in his life? Everyone needs to make their living, those who is trying to make Tj with no way out, what's your intention?
I have been stupid once to believe in receivership, but no more.
Ohh.... one more thing, maybe all of the culprits are too worry that Tj making a bounce back, cause you all know that he can do it, if he wants.
Well said! well said! well said!
Lay Gaik, let go lah...why your heart so dark? You oredi got everything mah...why still want to push people to corner leh? 阿祢陀佛。
let bygone be bygone, weare like entering AFTA now, only the capable one will survive. no point to fight over blogs or backstabbing each others, as consumers, our eyes are sharp enough to judge!
Bad news, yogaloft web site cannot open now.
TJ,
I'm Cindy, the beautician work@JF, last time joining your class. i not good in english and also not good in hanyipinying so don't know how to write mandarin.
but, becos everytime i read the blog say how bad how bad you are, how you cheat people money, howyou con people, i really cannot stand. I'm so sad that all this people don't know you and i don't know them but they can say like they know you very well and very close to you.
although i don't really know you but i join your class every monday at taman desa 6.45pm and also wednesday 6.45pm damas. after you don't teach anymore, i still with yoga zone till last few months until the business close down.
I trust you and i pray everyday hope you can fight back your baby because i know that whatever you said is the true.
when you don't teach anymore, you keep on encourage me to join other teacher's class, although i know that they are not good like you, i still listen to you and do my yoga 2 times every week.
bad thing happens since jun this year when teachers all start to talk bad about you but all with no proof, just say only.
then the members starts to say yoga zone going to bangkrup soon and i am really angry that time,we all like yoga,that's why we all in yoga zone but i think a lot of themlike gossip more. like to see how people die.
lastly, yoga zone close down in august, i follow your news at ntv7 and i know you are a hero, because you come out and face the people but the people who write at website and say bad about you only hide here hide there.
you no more in yoga world and i also swear that i will not do yoga anymore cause all this are not really yoga, all only want to make money that's why waiting for you to close down, if yoga zone don't close down, they cannot open new outlet.
i am so sad for you cause the people can just take away your baby like that, i pray you can win them back everyday.
now, if what they say is true, you are really starting yogaloft, please remember, i will pray more to make sure you can win the people who always want you to die. My faith will never change and always follow with you.
don't think back, more to the better future.
my english not good, but hope you undertamd what i say.
yes,Tj,i also will pray more for you!its time to fight back!jia you!!!
wahahaha~for those urban yoga ugly and old lady,be careful,TJ IS BACK!yeah!yeah!yeah!
Tj,i know you can do it!just fight back!you are Malaysia yoga hero!
yes i also agree that someone with ability and talent sure can defeat those who just only talk behind ppl.. furthermore i will support Tj and gambateh for yogaloft..
2000hrs of teaching experience??? sure or not?? zen and dawid, you got reach 2000 already???? bravo, bravo....
anonymous 4.20pm,
you jeolous two of them come with 2000 hours with 2.5 years of their teaching ah? You can be rest assured that they have the log book to show to etsu wellness people, Zen have more than 2,300 hours teaching experience and dawid is not less than 2,100 hours, how many hours you have taught...opppsss.....maybe 'learn' ah?
Another experience teacher, Jennifer have even more than 5,000 hours teaching, i think that time you were only knowing how to play sand...
4.20pm,
dont be so childish la~u think u stupid people follow u stupid meh?ex-YZ oredi ruined by u all,what else u all want?ruin yogaloft?ruin TJ?ruin Dawid n Zen?go back to sleep la...use ur brain to leave comment...THINK!ppl wont believe any -ve comment bout TJ,Dawid,zen...anymore.u thot ppl also no brain like u?simply acuse ppl..yoga ur mind la..SIGH!
ya loh, the yoga in Malaysia has been ruined by all these people oledi, what cant they just shut their mouth and give other yoga practitioner a peaceful place for them to enjoy. is this too much of a asking???????????
Totally agreed. People set up a place for yoga lovers, if you dont like it, just dont go. If you dont like the teacher, just dont follow, you got the freedom of choice what, why being so stupid to force yourself to follow or to join, be smart, you dumb head.
for those who is toooooo free to ruin ppl,
pls jaga baik-baik ur own yoga ugly center.if u realy too free,pls do something to ur UGLY and OLD yoga center.dont just add plants only.find an interior designer to do something new la...
dont 吃饱饭无耶做,乱放屁!
Hahaha oh mamamia yah...well said..well said..he/she??really dumb head!!
maybe ask tj to help you to design lor... he has build so many beautiful yoga centres, sure can help you!
yea,they all love Tj's design yoga centre,that why till now dont want to change design mah...u dont know meh???
yeah!that mean Tj's spirit still keep in UY!!!add plants...becoz Tj like green-green ma...OMG!they all do this just becoz of Tj, wahahaha...
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